EventPrime, a leading event management company, successfully delivered a custom location-based event search and SEO enhancement project for a prominent UK media network specializing in country music events. The project improved discoverability for concerts and festivals, enabling users to find nearby events more efficiently while strengthening the client’s digital visibility and performance.
Date: July 2025
Industry: Media & Entertainment
The client required a system that allowed event listings to be searchable by location, similar to mainstream ticketing platforms. EventPrime’s engineering team implemented an advanced location-based search feature designed to display concerts and events based on the user’s geographic area. This functionality significantly improved usability for event organizers and attendees by simplifying the process of discovering local events.
In addition to the core feature, EventPrime developed enhancements for backend event category management and SEO performance optimization. The system was made fully compatible with SEO-friendly URLs and duplicate post prevention tools, ensuring smooth indexing and better organic reach. EventPrime also introduced a performer page enhancement to display additional country-specific details, and implemented capacity tracking for venues to improve event information accuracy.
The customization was completed through the EventPrime system’s administrative settings, ensuring seamless alignment with the client’s existing event infrastructure. Comprehensive testing and documentation were conducted before delivery, with all updates integrated into the client’s live platform following user approval.
This project underscores EventPrime’s commitment to building precise, scalable, and business-aligned event management solutions. By combining user-centric functionality with technical optimization, EventPrime continues to empower clients across industries to deliver engaging, discoverable, and high-performance event experiences.
Media Contact
Press Team – EventPrime
www.theeventprime.com
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